Brands which have made a mark in people's heart and mind
Here's the brands which have made to the coveted list of the top 100 list. People come and go but brands go on an on ..... forever, The loyalty, the trust remains. Everybody knows what a good brand name can do to a product. Branding has been so effective over the years with people addressing products with the brand name. The best examples which comes to mind is the Maggi Noodles with people calling it just Maggi and not noodles which was actually the product.The study was conducted by Brand Equity - Economic Times in June 2009. The top brands which people still buy today and perhaps will in times to come....
And here goes the list:-
1. NOKIA (MOBILE)
2. COLGATE (TOOTHPASTE)
3. LUX (SOAP)
4. LIFEBUOY (SOAP)
5. DETTOL (SOAP/ANTISEPTIC)
6. HORLICKS (CHILD DRINK)
7. TATA SALT (SALT)
8. PEPSODENT (TOOTHPASTE)
9. BRITANNIA (CONFECTIONERIES)
10. RELIANCE MOBILE (TELECOM)
11. CLOSE-UP (TOOTHPASTE)
12. AIRTEL (TELECOM)
13. SBI (BANK)
14. GLUCON D (ENERGY DRINK)
15. CLINIC PLUS (SHAMPOO)
16. POND'S (COSMETICS)
17. LIC (INSURANCE)
18. FAIR & LOVELY (COSMETICS)
19. BSNL (TELECOM)
20. LG (ELECTRONICS)
21. GOODKNIGHT (MOSQUITO REPELLENT)
22. PARLE PRODUCTS (CONFECTIONERIES)
23. BISLERI (MINERAL WATER)
24. TATA TEA (TEA)
25. VICKS (MEDICINAL RUB)
26. PEPSI (SOFT DRINK)
27. ARIEL (DETERGENT)
28. DABUR (FMCG)
29. FROOTI (CHILD DRINK)
30. VODAFONE (TELECOM)
31. MIRINDA (SOFT DRINK)
32. COCA - COLA (SOFT DRINK)
33. HERO HONDA (BIKE)
34. BOURNVITA (CHILD DRINK)
35. MAGGI (NOODLES)
36. BATA (SHOES)
37. TATA INDICOM (TELECOM)
38. SONY (ELECTRONICS)
39. THUMS UP (SOFT DRINK)
40. TITAN (WATCHES)
41. SURF (DETERGENT)
42. PHILIPS (ELECTRONICS)
43. RIN (DETERGENT)
44. GODREJ (ELECTRONICS)
45. VIDEOCON (ELECTRONICS)
46. MAAZA (SOFT DRINK)
47. AMUL (DAIRY PRODUCTS)
48. SAMSUNG (ELECTRONICS)
49. JOHNSON & JOHNSON (MEDICAL)
50. HEAD & SHOULDERS (SHAMPOO)
51. COMPLAN (CHILD DRINK)
52. SUNSILK (SHAMPOO)
53. SAMSUNG (MOBILE)
54. FEVICOL (ADHESIVE)
55. IODEX (MEDICAL RUB)
56. ALL OUT (MOSQUITO REPELLENT)
57. LG (MOBILE)
58. LIMCA (SOFT DRINK)
59. CADBURY (CHOCOLATE)
60. FANTA (SOFT DRINK)
61. RASNA (REFRESHMENT DRINK)
62. ZANDU BALM (MEDICAL RUB)
63. DABUR AMLA (MEDICAL SUPPLEMENT)
64. ONIDA (ELECTRONICS)
65. ASIAN PAINTS (PAINT)
66. CINTHOL (SOAP)
67. MOOV (MEDICAL RUB)
68. SONY ERICSSON (MOBILE)
69. 7 UP (SOFT DRINK)
70. HAJMOLA (CHOCOLATE)
71.AMRUTANJAN BALM (MEDICAL RUB)
72. TIDE (DETERGENT)
73. PANTENE (SHAMPOO)
74. VIM (DETERGENT/WASHING SOAP)
75. WHEEL (DETERGENT/WASHING SOAP)
76. PARACHUTE (OIL)
77. BOROPLUS (ANTISEPTIC CREAM)
78. BOOST (CHILD DRINK)
79. VASELINE (ANTISEPTIC)
80. MORTEIN (MOSQUITO REPELLENT)
81. MOTOROLA (MOBILE)
82. MARUTI (AUTOMOBILE)
83. REXONA (DEODERENT/SOAP)
84. DOVE (SOAP)
85. SONATA (WATCH)
86. SUNFEAST (CONFECTIONERIES)
87. NIRMA (DETERGENT/SOAP)
88. CROCIN (PAIN KILLER - MEDICINE)
89. MEDIMIX (SOAP)
90. UJALA (DETERGENT/WHITENER)
91. VIP (LUGGAGE)
92. BoI (BANK)
93. HMT (WATCH)
94. SPRITE (SOFT DRINK)
95. PEARS (SOAP)
96. BOROLINE (ANTISEPTIC CREAM)
97. BIG BAZAAR (STORE)
98. ICICI (BANK)
99. NESTLE (CHILD DRINK)
